Yankee Thrift Is Freedom Of Choice

Traditional Yankee thrift isn’t obsessed with money. It’s not frugal for the sake of frugal or only buying things on sale. It values mindfulness of priorities, adeptness at record-keeping and investing, yes, but doesn’t make spending or not spending the only focus of one’s existence. It’s not frugal in all things which is why one can be affluent yet still enjoy this fine art of living that involves creativity, intelligence and self-confidence. Only those who worry about status will spend money in an effort to “keep up” and impress in ways that go beyond taking a healthy pride in one’s appearance. It’s why online “influencers” are so good at encouraging people to spend money on image management and status brands come out ahead when they can put a price on transitory self-esteem. New Englanders value independence, so what better way to live than to spend money that doesn’t involve checking in with any prescribed aesthetic or current trend?

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Our Valentine’s Day 2018

It started out as a frugal and practical Valentine’s Day which doesn’t have to be incompatible with romance, especially when we’re budgeting for a wedding later this year! Whole Foods mailed me an old-fashioned paper marketing piece–maybe they do snail mail for the 50 and over demographic–advertising a special Valentine’s Day promotion for Amazon Prime members.  For only $19.95 they are offering two dozen fair trade certified long stem roses! I told Wayne I thought that was a smart idea. Additionally, I pointed out that we could buy them on Monday, his day off, and enjoy them right away, not just Valentine’s Day. Flowers in February do much for the soul. He agreed. However, we (he) veered off the path a bit…

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